Data Analyst
Casablanca
Teads
Reach nearly 2B people monthly across the best publishers. Full-funnel solutions across multi-format offerings including video, display, performance & social.Teads is looking for a mid-level Data Analyst, ideally a media professional who has experience in understanding key aspects of the use of data (from 1st party to 3rd party) in the advertising ecosystem. This role requires an individual who has experience and expertise in interpreting consumer insights, preparing reports on consumer trends and translating those insights into actionable audiences within the Teads platform (Teads Ad Manager)
Key Responsibilities:
- Work with Teads Data Leads to help advertisers plan for future campaigns via consumer trend analysis and interpretation
- Understand a client brief and or Data Lead requirement and then interrogate our internal tools to find consumer insights, patterns and trends that can then be visualized using tools such as Microsoft Excel and in turn Microsoft PowerPoint
- Help co-create audiences using Teads Ad Manager that can be used for media campaign activation (often based upon the consumer trends mentioned above)
- Work with Marketing teams to identify consumer trends that would be used for social media campaigns (e.g. LinkedIn). An example here would be trends from the Oscars or Super Bowl
Requirements:
- BA or BSC (or equivalent) degree in marketing, product marketing, or related field
- At minimum, 2 years working experience in data or insights, media/marketing/advertising experience is an added advantage
- Ability to understand consumer insights, interpret insights and find trends
- Good understanding in data analysis; data cleaning and preparation, data visualization
- Experience in the media/advertising industry (preferably in the programmatic space)
- Ability to use Google Sheets, Excel, and all advanced functions
- PowerPoint and Google Slides experience
- Good presentation skills and demonstrable critical thinking
About Teads
Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media.
As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers.
Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.
Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries.
We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Data analysis Data visualization Excel
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