Data Analyst

Bayut & dubizzle have the unique distinction of being iconic, homegrown brands with a strong presence across the seven emirates in the UAE. Connecting millions of users across the country, we are committed to delivering the best online search experience.

As part of EMPG, we are alongside some of the strongest classifieds brands in the market. With a collective strength of 10 brands, we have more than 200 million monthly users that trust in our dedication to providing them with the best platform for their needs.

As a Data Analyst for our Performance Marketing team, you will be responsible for ensuring data integrity, tracking journeys, optimizing media investment, extracting, and analysing data to make recommendations for identifying new growth opportunities for the business

In this role, you will:

• Be responsible for maintaining and configuring Google products like Google Analytics (GA), Google Tag Manager (GTM), Data Studio, etc.
• Ensure that GA is setup with best practices and linked to other products correctly.
• Diagnose and debugging issues with the implementation of tracking on GTM and GA
• Create GTM tags for new events related to new features, products, portals, and platforms.
• Be able to create new Data Studio dashboards and display data in the best way possible
• Ensure end-to-end tracking of all user activities, journeys, and funnels on all products and portals.
• Manage and define traffic anomaly alerts to identify potential tech-related and tracking issues.
• Lead and facilitate migration and adoption of newer tracking technology.
• Coordinate with all other departments, especially product, data, and tech on new tracking requests and data projects.
• Lead all the data-oriented projects for the performance marketing team.
• Strengthen relationship with any partners and vendors we are working with.
• Lead project tracker and issues tracker meetings with data, product, tech, and external partners
• Perform quantitative analysis and monitor, mine, and present data to recommend improvements for driving growth.
• Understand business model and the user funnels to identify required step-changes for growth.
• Define OKRs and roadmap for the initiatives and experiments.
• Keep the company at the forefront of developments and adoption of the latest technology & standards.

Requirements

• Bachelor of Science from a reputable university
• Good analytical skills and problem-solving ability
• Good communication skills

• 2+ years of profession experience
• Understanding of digital platforms, marketing, and technology
• Experience working with product, development, and data-oriented teams.
• Experience with quantitative analysis tools
• Basic knowledge of SQL, and app & web programming
• Ability to answer unstructured business questions and work independently to drive projects to conclusion.
• Tremendous team player and positive can-do attitude

Benefits

• A fast paced, high performing team.
• Multicultural environment with over 50 different nationalities
• Competitive Tax-free Salary
• Comprehensive Health Insurance
• Annual Air Ticket Allowance
• Employee discounts at multiple vendors across the emirates
• Rewards & Recognitions
• Learning & Development

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