Business Intelligence (BI) Marketing Specialist

Company Description

IFS is a billion-dollar revenue company with 6000+ employees on all continents. We deliver award winning enterprise software solutions through the use of embedded digital innovation and a single cloud-based platform to help businesses be their best when it really matters–at the Moment of Service™.

At IFS, we're flexible, we're innovative, and we're focused not only on how we can engage with our customers but on how we can make a real change and have a worldwide impact. We help solve some of society's greatest challenges, fostering a better future through our agility, collaboration, and trust.

We celebrate diversity and accept that there are so many different perspectives in this world. As a truly international company serving people from around the globe, we realize that our success is tantamount to the respect we have for those different points of view.

By joining our team, you will have the opportunity to be part of a global, diverse environment; you will be joining a winning team with a commitment to sustainability; and a company where we get things done so that you can make a positive impact on the world.

We're looking for innovative and original thinkers to work in an environment where you can #MakeYourMoment so that we can help others make theirs.

If you want to change the status quo, we'll help you make your moment. Join Team Purple. Join IFS.

Job Description

Are you ready to dive into a world where data meets creativity?
As our Business Intelligence (BI) Marketing Specialist, you’ll be the mastermind behind the Power BI reports and dashboards, delivering insights that drive the marketing team’s strategy. You’ll work alongside the Marketing Operations Analyst to understand our marketing stakeholders' needs and expertly craft the evolution of our reporting capabilities. This role is crucial in guiding data-driven marketing decisions. You will be joining a growing community of BI developers at IFS and using the latest Microsoft technologies like Fabric.

Key Responsibilities:

• Work with the marketing team to understand their data and Analytics needs
• Leverage Data Lakes to store and manage large volumes of marketing data.
• Design and build self service semantic models
• Create and maintain Power BI reports and dashboards for the marketing team
• Use Power BI to create visualizations and reports that provide insights and analysis
• Ensure data accuracy and integrity in all reports and dashboards
• Implement a validation system to ensure data quality
• Continuously improve and optimize reports and dashboards to meet the changing needs of the marketing team
• Familiar with CI/CD processes and source code management

Qualifications

• 3+ year experience developing reports and dashboards using Power BI with data from CRM systems, GA4, Marketo, SharePoint, flat files and other external sources
• Experience working with marketing data, data lakes, and understanding marketing metrics
• Microsoft DP-203,DP-500 or PL-300 certificate
• Strong analytical skills and ability to turn data into actionable insights
• Excellent attention to detail and commitment to data accuracy
• Strong communication skills and ability to work collaboratively with the marketing team
• Excellent knowledge of database systems, reporting tools, and ETL processes.
• Understanding of end-to-end BI project implementation.