Data Strategist Jr
Bogota
Applications have closed
Daniel J Edelman Holdings
Edelman is an award-winning global public relations consultancy firm. We partner with businesses to evolve, promote and protect their brands and reputations.
En Edelman Colombia abrimos nuestras puertas al talento que le interese fortalecer sus conocimiento y experiencia en el análisis de datos y el seguir desarrollando habilidades analíticas a través del trabajo con clientes altamente competitivos de los sectores de tecnología, salud y belleza.
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).
For more information please visit: www.edelman.com Click here to view a short video about life at Edelman.
- Profesional en carreras como publicidad, comunicación, filosofía, antropología, sociología o psicología. Con experiencia de al menos 1 año en áreas de investigación, performance, growth o planeación estratégica en agencias de PR, publicidad, medios o consultoras de investigación o mercadeo.
- Sus principales funciones serán:
- Triangulación de diferentes fuentes de data de orden cuantitativo y cualitativo para la extracción de insights.
- Apoyo en la construcción de lineamientos estratégicos para los diferentes clientes de la compañía.
- Entendimiento profundo de audiencias: segmentación, identificación de barreras, tensiones y oportunidades.
- Ejecución y análisis de escuchas en redes sociales.
- Elaboración de tracking y reportes de performance para el cumplimiento de KPI's de negocio.
- Conocimientos:
- Conocimiento de metodologías de investigación cuantitativas y cualitativas.
- Conocimiento avanzado de Excel.
- Conocimiento avanzado de herramientas de escucha digital (Brandwatch, Talkwalker).
- Conocimiento sobre modelos de construcción y elaboración de marcas.
- Conocimiento en marcos de medición de campañas de PR o marketing.
- Inglés conversacional.
- Conocimiento de herramientas como Kantar TGI o GWI.
- Preferible:
- Conocimiento intermedio/avanzando en herramientas de visualización de datos como Data Studio y/o Power BI.
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).
For more information please visit: www.edelman.com Click here to view a short video about life at Edelman.
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Data Studio Excel Power BI
Region:
South America
Country:
Colombia
Job stats:
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