Data Scientist, Analytics

Newark, CA

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Lucid Motors
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Leading the future of luxury mobility
Lucid’s mission is to inspire the adoption of sustainable energy by creating the most captivating luxury electric vehicles, centered around the human experience. Working at Lucid Motors means having a shared vision to power the future in revolutionary ways. Be part of a once-in-a-lifetime opportunity to transform the automotive industry.
At Lucid Motors, we are relentlessly focused on providing a best-in-class digital experience at every step of the customer journey. Intimately understanding audience behaviors throughout the journey is a key ingredient to experience excellence. We’re seeking a passionate and accomplished Analytics Data Scientist to own measurement and analysis across our owned, earned, and paid digital touchpoints.
The ideal candidate has a passion for interpreting data and extracting meaningful and actionable insights. They have an innate curiosity for numbers as well as the creative, critical, and business skills to understand how to apply findings. They are an expert at synthesizing and communicating insights and actionable recommendations to audiences at varying levels of technical sophistication.

You Will:

  • Serve as the analytics lead for paid, owned, and earned digital channels
  • Clean, manipulate and analyze large, complex data sets, spanning a wide variety of sources
  • Establish marketing analytics models and own the end-to-end data experience, including querying, aggregation, deep analysis, and data visualization
  • Present findings and actionable insights to audiences with varying degrees of technical acumen
  • Build and maintain dashboards that enable the fluid sharing and self-service of digital reporting data
  • Establish predictive models across the full funnel including CLTV, CAC, CPC, CPM, CPE, etc.
  • Create and maintain digital impact reports that demonstrate performance across platforms, identify trends in customer acquisition, and provide an overview of growth marketing ROI
  • Define and deliver appropriate analytics implementations for new initiatives, campaigns, pages and websites, developing business and reporting requirements as necessary
  • Provide insights and recommendations to Digital Product Owners as well as cross-functional stakeholders
  • Advocate for disciplined, data-driven thinking throughout the marketing organization
  • Support creative production and planning efforts by providing constant feedback on messaging / campaign efficacy and collaborating on new ideas to iterate and optimize
  • Establish a journey measurement framework designed to demonstrate program impact and show progression through the customer journey

You Bring:

  • A customer-first mindset
  • 5+ years of experience as a Data Analyst
  • Impeccable data and statistical analysis skills
  • Extensive experience with business intelligence tools such as Tableau and web analytics tools including Google Analytics
  • Experience with SQL to pull, join, and analyze data created across disparate sources
  • A natural curiosity about cutting-edge technologies, analytics, and the digital marketplace, as well as a passion for innovation
  • Expertise in queries, A/B Testing, and statistical analysis with statistical packages, such as R or Python
  • Analytical thinking, data-focused mentality, and strong business judgment
  • Exceptional organizational and communication skills
  • The ability to create compelling stories through analytics and visualization
  • A solid track record of collaboration, with demonstrable experience working with internal teams, stakeholders, and agency partners
  • The ability to prioritize demands based on business impact and the ability to defend those decisions
  • A self-starter mindset who thrives in ambiguous and rapidly changing situations
  • A proven track record of taking initiative to suggest and implement new ideas
  • A passion for solving problems creatively and proactively - You take initiative, anticipate, and prepare more than you wait around and react.


  • Luxury brand, D2C, retail, eCommerce with recognizable brands
  • Experience with the Salesforce Marketing Cloud stack
  • Experience with experimental design and A/B testing analysis
  • A passion for and working knowledge of automobiles, EVs, and the future of mobility
  • Experience in luxury or high-tech industries
Be part of something amazing
Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.
At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace and is an affirmative action employer.  We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations.
To all recruitment agencies: Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes. 
Job region(s): North America
Job stats:  22  3  0
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