Senior Data Scientist - Inference, Marketing Technology
San Francisco, CA
Airbnb
Get an Airbnb for every kind of trip → 7 million vacation rentals → 2 million Guest Favorites → 220+ countries and regions worldwideAirbnb is a mission-driven company dedicated to helping create a world where anyone can belong anywhere. It takes a unified team committed to our core values to achieve this goal. Airbnb's various functions embody the company's innovative spirit and our fast-moving team is committed to leading as a 21st century company.
Airbnb is redefining the world's approach to travel. We are creating highly local, personal and meaningful experiences for our host and guest community around the world. We develop products that create transformational experiences for guests millions of times each week. Our business focuses on helping guests experience the world in a more authentic and meaningful way by staying with gracious hosts who offer their own unique spaces and hospitality.
About the Team
The Marketing Technology team is responsible for driving host and guest growth. We do this through a variety of marketing campaigns, both paid marketing and free. We build products that allow us to reach more audiences, improve our targeting, and optimize our bidding.
About the Role
We’re looking for a strong Data Scientist to work in our Search Engine Marketing (SEM) space. Search Engine Marketing buys ads on web and app search engines to surface after a user has submitted a query. In this role, key responsibilities will be to find opportunities to optimize our advertising strategy. This will involve optimizing keywords, bidding, and regional spend. Testing whether our ads are incremental to the business will be another key responsibility. Finally, we are exploring user targeting (beyond keyword targeting), and this person would help us develop and optimize our approach. We are looking for a creative thinker who will be a strong though partner to our Engineering and Marketing team.
Qualifications
- 4+ years Data Science experience & a Master's degree in a quantitative field (Statistics, Physics, Economics, Engineering); PhD a plus
- Previous background in the SEM and/or SEO space a big plus
- Deep knowledge of experiment design and causal inference
- Strong knowledge in Machine Learning algorithms (to handle bidding and content classification)
- Fluency in the core toolkit of Data Science:
- R/Python; SQL/Hive
- Manipulating large-scale data sets
- Building data pipelines
- Developing funnels & decomposing metrics variation
- Creating innovative metrics
- Implementing visualizations, dashboards, and reports
- Excellent written and oral communication skills
- Proven ability to succeed in both collaborative and independent work environments
- Demonstrated track record of product leadership and ability to lead and influence teams
- Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status
Tags: Causal inference Classification Data pipelines Economics Engineering Machine Learning PhD Physics Pipelines Python R SQL Statistics Testing
Perks/benefits: Career development
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