Marketing Data Specialist- San Mateo, Ca

We’re a great company. We serve a great industry. We have the best customers.  And we produce the leading user/industry conferences, virtual and live, in the P&C insurance market.
We are looking for someone who understands data – how to read it, interpret it and visualize it – to support our event marketing team as we aim to make data-driven decisions in order to better structure, market and showcase Guidewire’s virtual and live event content.  If you are a technical professional and a data enthusiast with a robust understanding of marketing automation tools and technology, then this job is perfect for you. Essential job functions include, but are not limited to, building attendee and registration reports and translating post-event analytics into recommendations for future events.  An interest in event technology, a willingness to learn, and an eagerness to assist in the build-out of virtual event platforms and live event websites and apps is required.   This position reports to the Senior Director, Event Management and works collaboratively with the entire Connections conference team: internal event professionals, a group of talented internal and external subject matter experts, and external vendors.    Your main responsibility would be to assist the Connections event management team in the areas of data management, event data reporting, and event technology build out. You will be included in meetings on the overall direction of both the virtual and live event experiences and will be asked to present data, in PowerPoint format, when requested. 

Key Responsibilities

• Collaborate with team members to collect and analyze data
• Consolidate large data sets to find usable information
• Create tangible reports for internal teams and senior management
• Use graphs, infographics, and other methods to visualize data
• Establish KPIs to measure the effectiveness of business decisions
• Create presentations and reports based on recommendations and findings
• Research virtual event and other event management tools as needed
• Assist in the build-out of virtual event platforms or live event platforms as needed
• Assist internal teams with data collections and analysis as needed

Experience Requirements

• A background in data management and analysis, a BS or BA in marketing, computer science or equivalent and 2-5 years working experience in data analytics in a marketing organization.
• 2-3 years of experience in corporate marketing, event marketing, or data-related field.
• 2-3 years of demonstrated work experience in marketing tools and reporting/data visualization tools (Marketo, Salesforce, Tableau, Holistics, Google Analytics).
• Previous experience with event technology is a plus (Cvent, Intellum, CrowdCompass, Hopin, Intrado, Hey Summit – just to name a few).
• Basic Coding: HTML/CSS, JavaScript. WordPress experience is a plus.
• Experience with statistical software.
• Understanding of data warehousing and ETL techniques.
• Understanding of data best practices. Experience in data gathering, cleaning and transformation is essential.
• Strong proficiency in Microsoft Excel, Word and PowerPoint.
• Well-organized and detail oriented.
• Exceptional verbal and written communication skills.

This position will report to the Sr. Director, Marketing Events.
About GuidewireGuidewire is the platform P&C insurers trust to engage, innovate, and grow efficiently.
Guidewire combines core, data, digital, analytics, and AI to deliver our platform as a cloud service. 380 insurers, including the largest and most complex in the world, run on Guidewire.
As a partner to our customers, we continually evolve to enable their success. We are proud of our unparalleled implementation track record with 700+ successful projects, supported by the largest R&D team and partner ecosystem in the industry. Our marketplace provides hundreds of add-ons that accelerate integration, localization, and innovation.
Guidewire Software, Inc. is proud to be an equal opportunity and affirmative action employer. We are committed to an inclusive workplace, and believe that a diversity of perspectives, abilities, and cultures is a key to our success. Qualified applicants will receive consideration without regard to race, color, ancestry, religion, sex, national origin, citizenship, marital status, age, sexual orientation, gender identity, gender expression, veteran status, or disability. All offers are contingent upon passing a criminal history and other background checks where it's applicable to the position.
Disability Accommodations and Guidewire’s Appeals Process. Guidewire provides accommodations to the hiring process to create a fair opportunity for candidates with disabilities to contend for open positions. Accommodation requests should be directed to (650) 356-4940 or Accommodations@guidewire.com. If things do not go as hoped, we invite you to use our appeals process. Guidewire promises to independently review any denied accommodation and any decision not to offer you the position. The appeals process is the same in either case. Within five business days of receiving a notice of denial of an accommodation, or receiving a notice of your non-selection for a vacancy, call (650) 356-4940 or e-mail Accommodations@guidewire.com to make an appeal. Guidewire will assign a new decision-maker to review the request and/or hiring decision, who will then notify you in writing of a decision within 10 business days.