Senior Data Analyst

Company Description

Traackr is the SaaS company behind the world’s largest influencer marketing programs. We specialize in supporting global consumer and lifestyle brands with the tools, insights and expertise they need to deliver exceptional results from influencer marketing. We’re proud to work with the most recognized and respected organizations. Like our customers, the Traackr team spans the globe. We are a remote-first company with hubs in New York, San Francisco, New York, Boston, London, Buenos Aires, and Singapore.

The Traackr team is a small, tight-knit team of passionate individuals from diverse backgrounds who share knowledge and are eager to keep learning and improving. Our people-centric approach and entrepreneurial work environment allow you to discover and cultivate your passions, learn from and work closely with talented colleagues and shape your own professional development and career.

We have fostered a culture that empowers our team to spend every ounce of energy toward solving our Customers’ problems and lifting their businesses through influencer marketing. It’s our method that tames the madness. Join our incredible team!

Job Description

Traackr is looking for a Senior Data Analyst to join our Professional Services Team. Traackr has been organically developing its professional services offering over the last few years in order to support the company’s  growth. The PS team includes a team of data analysts, who bring strong analytical and technical expertise, and consultants, who bring business expertise; both responsible for the delivery of projects to Customers.  The Data Analyst reports into the Professional Services Director.The objectives of Traackr’s Professional Services team are:

• Become a strategic advisor to Traackr’s Enterprise Customers to help them optimize influencer programs by sharing best practices and developing advanced measurement solutions
• Generate insights and thought leadership on the  influencer marketing space  that will contribute to Traackr’s innovation capabilities
• Develop new data analysis methodologies and visualizations that can be prototyped as services and influence our future product developments
• Help Customers make the most of their Traackr subscription by analyzing performance and offering strategic recommendations backed in data

The Senior Data Analyst will be the most senior member of the team with a technical background and will be responsible for leveraging Traackr’s extensive dataset that include  millions of influencer performance and demo/psychographic data points, to help our clients optimize their influencer investment and performance. Key areas of focus include performance measurement, spend optimization and return on investment.

In order to achieve their objective, the Data Analyst will:

1. Need to understand the client measurement requirements and translate those into clear and relevant deliverables
2. Fully deliver the sold reporting services to Traackr clients within the agreed terms. This will entail:
   . Identifying and mapping the relevant set of required data
   . Extracting and aggregating the data efficiently
   . Analysing the data and extract valuable brand insights
   . Producing professional final reports for client usage
3. Work in collaboration with multiple traackr teams
   - the Customer and Sales functions to build opportunities for new services
   - the Traackr data team to deliver the services
   - the Traackr product team to contribute to the technology roadmap
4. Play a strong contributing role in building and scaling a vision for efficient measurement for the influencer marketing practice

What you will do:  

• Develop new and innovative ways for our clients to leverage data to understand the ROI of their investments with influencers
• Collaborate with the Consultants and Client teams to understand client needs and develop a methodology for fulfilling project requests
• Coach other members of the data analytics team, helping them developing their scripting and data visualization skills
• Extract, aggregate and visualize data from Traackr’s data lake to identify trends and insights 
• Document processes and identify areas to streamline workflow and make the team more efficient
• Collaborate with the Data and Engineering teams to optimize our ability to access data and contribute to the product roadmap 

Qualifications

The ideal candidate for this role:

• Strong analytical capabilities
• Experience with applied statistics (e.g. regression, segmentation, ANOVA, cluster analysis)
• Ability to create pivot tables and run regression models
• Experience with R or Python–Statistical Programming
• Proficiency with programming languages like Python or Shell
• Experience running scripts/programs from the Linux/Unix/OSX command line (terminal)
• Proficiency in SQL
• Experience using data visualization to effectively communicate key  findings to stakeholders (e.g. Excel, Tableau, Data Studio or with R/Python) 
• Some experience with text analysis and building word clouds
• Project management experience
• Leadership skills and the ability to coach a team of junior analysts
• An understanding of digital and social media marketing and measurement needs and goals for global enterprise brands
• A business-driven mindset, aiming to solve real business issues
• Ability  to interact meaningfully with brand clients
• Excellent written and verbal communication skills
• Ability to work independently and manage multiple priorities and tight deadlines
• Experience working in an international environment within multiple time zones
• Advanced degree in Math, Economics, Statistics or similar field

Salary & Benefits

• Senior Data Analyst Salary range $95K - $120K
• Competitive salary and equity in a fast-growing start-up
• Comprehensive health and dental insurance for you and your dependents
• Open vacation policy
• Flexible holidays so you can take time off when you need it
• Paid parental leave so you can spend valuable time with your loved ones
• MacBooks are our standard, but we’re happy to get you whatever equipment helps you get your job done

Additional Information

Traackr is an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. All your information will be kept confidential according to EEO guidelines. Traackr Privacy Notice 

All questions, comments, and requests regarding data processing at Traackr Inc., should be addressed to datarequest@traackr.com.