Senior Data Analyst, Marketing

Palta is a multi-product tech platform developing several mobile apps focused on health and well-being with a combined audience of more than 50 million monthly active users. Our portfolio includes such successful companies as Flo (global leader in female health), Simple (12m+ downloads, the most popular intermittent fasting app in the US), Zing (personal fitness trainer), and more. 
The rapid portfolio growth is fuelled by the recently raised $100 million in a series B round led by VNV Global.

We intend to create a platform that would be used by the whole Palta portfolio for

• Product, marketing, monetization etc. analytics
• A/B-testing
• Paywalls, subscriptions, onboarding management
• Communication campaigns management, etc.

This role Sr Data Analyst is located at Palta itself and is designed to collaborate as a partner with other businesses. Palta Brain brings data platform solutions, best practices & tools, along with analytical expertise and data-driven approach to data-driven product management methodologies. We bring value based on individual startup needs as they are all at various stages.

Main focus

• Build data models and analytical frameworks for Marketing and LTV, which include automated dashboards, self-service analytics solutions and ad-hoc analyses,
• Standardise our analytical framework for Marketing,
• Own the Marketing data, metrics and business logic across companies,
• Perform analysis across a variety of data topics, but with more focus on SaaS metrics and LTV models,
• Deliver actionable insights about overall business performance, the marketing channel attribution and funnels, user acquisition costs to support strategy and business development,
• Auditing analytics in startups to maximize data quality and opportunities,
• Collect and translate business requirements into the data language,
• Design, develop and maintain dashboards in Looker,
• Work closely with data engineers and other parties to work out data quality issues,
• Excellent attention to detail and a clear and concise writing style.

Qualifications

• Proven experience as a Data Analyst,
• Experience in digital marketing field in consumer-first product,
• Data Modeling and ETL (DBT, Airflow experience is a plus),
• Excellent SQL skills (window functions, query optimization),
• Looker experience is a plus,
• Python: pandas, scikit-learn, statsmodels, IPython/JupyterData Visualisation: D3.js, matplotlib, seaborn, plotly, ggplot (any of the above),
• Working experience with on-demand MPP databases (Redshift, Snowflake, Google BigQuery, etc.),
• Experience with tools like Fivetran, Stitch or similar (for marketing) is a plus. 

Why is working with us awesome?

• Passionate and highly skilled international team,
• Palta is a large and rapidly growing Health&Fitness tech holding with proven track record of developing great products,
• Equity for each team member with clear 'exit strategy',
• Market level comp,
• Work-life balance to suit everyone: flexible working hours, remote-friendly approach, loyal sick leave policy,
• Relocation support. 

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