Senior Web/Data Analyst (Remote)
Minneapolis, MN, United States
Applications have closed
Publicis Groupe
Company Description
We are Hawkeye. We orchestrate experiences across people’s journey—leveraging human insight, the world’s best data, empathic creativity, and world-class technology—to drive business results and create more meaningful connections between humans and brands. We strive to ensure that every message we send to a consumer is a meaningful one, and that it represents what they need, where and when they need it. From digital experiences to videos, from emails to print — what matters most is that we send the best next message to each consumer at every point along the way.
Please note that while each posting requires a geographical location, Hawkeye has offices in 12 U.S. cities (including San Francisco, Chicago, Dallas and NYC) and this role can align to the candidate’s closest geographical office. Our flexible geographic work environment enables our organization to be agile, move at the speed of culture and build Connections Designed to Matter®.
We’re Hawkeye, a one-of-a-kind human experience agency….
Job Description
Our Advanced Analytics team is looking for a seasoned Senior Web Analyst who has recent experience with Adobe Analytics, Google Analytics, and GA4. Responsibilities will include the development of tagging strategies and site instrumentation, measurement design, dashboard maintenance, and client facing reporting and presentation work. You will be delivering insights to clients and stakeholders using Optimizely, Tableau, Google Data Studio, Tealium, and many other platforms.
· Manage monthly dashboard updates in Tableau
· Monthly client reporting presentations
· Ad-hoc troubleshooting on Adobe Analytics
· Optimizely test setup
· Working with development teams to ensure proper page design and tagging
Qualifications
· Five (5) years of Web Analytics experience including tagging and testing
· Experience/familiarity with standard web key performance indicators (KPI) and measurement techniques for development and reporting KPIs
· Experience with Adobe Analytics, Optimizely, and Tealium Tag Manager
· Experience with Google Analytics, GA4 and Google Data Studio is a plus
· Demonstrated ability to communicate well, prioritize efforts, and drive results with little supervision
· Bachelor's Degree preferred
Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Hawkeye is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $96,000 - $116,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. This role may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. This role may also qualify for participation in our 401(k) plan after eligibility criteria have been met.”
Tags: Agile Data Studio KPIs Tableau Testing
Perks/benefits: Career development Fertility benefits Flex hours Flex vacation Health care Wellness
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