Digital Marketing - Data Analyst (Hybrid)
Washington, DC, United States
Applications have closed
Fannie Mae
We facilitate equitable and sustainable access to homeownership and quality, affordable rental housing across America.Company Description
At Fannie Mae, futures are made. The inspiring work we do makes an affordable home a reality and a difference in the lives of Americans. Every day offers compelling opportunities to impact the future of the housing industry while being part of an inclusive team thriving in an energizing environment. Here, you will help lead our industry forward and make your career.
As a valued colleague on our team, you will contribute to planning and implementing all aspects of content marketing in the consumer journey, as well as drive brand and business value with great digital experience design and content.
Job Description
THE IMPACT YOU WILL MAKE
The Digital Marketing - Data Analyst role will offer you the flexibility to make each day your own, while working alongside people who care so that you can deliver on the following responsibilities:
- Contribute to the development and advancement of the digital content strategy to advance organizational objectives and goals for line of business through data-driven analyses and visualizations
- Partner with content strategists to review overall marketing strategies, including user experience, digital journey mapping, tagging, and taxonomy.
- Develop and implement designs to build new audiences and scale to expand reach.
Qualifications
THE EXPERIENCE YOU BRING TO THE TEAM
Required Experiences
- 2 years
Skills
- Skilled in the graphical representation of information in the form of a charts, diagrams, pictures, and dashboards with programs and tools such as Excel, Tableau, or Power BI
- The group of skills related to Performance Measurement including evaluating programs and defining and measuring KPIs
- Ability to apply critical thinking and/or analytical thinking to a real world business problems
- Ability to gather and articulate big picture insights from data sets
- Experience in the process of analyzing data to identify trends or relationships to inform conclusions about the data
- The group of skills related to Relationship Management including managing and engaging stakeholders, customers, and vendors, building relationship networks, contracting, etc
- Working with people with different functional expertise respectfully and cooperatively to work toward a common goal
Tools
- Advanced skills in Tableau
- Experience using BrightEdge SEO preferred
- Skilled in Excel
- Expertise in Google Analytics
- Experience using Google Tag Manager preferred
Desired Experiences
- Bachelor degree or equivalent
Additional Information
The future is what you make it to be. Discover compelling opportunities at careers.fanniemae.com.
Fannie Mae is an Equal Opportunity Employer, which means we are committed to fostering a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, religion, national origin, gender, gender identity, sexual orientation, personal appearance, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation in the application process, email us at careers_mailbox@fanniemae.com.
Job ID: REF11002U
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Excel KPIs Power BI Tableau
Perks/benefits: Career development
More jobs like this
Explore more AI, ML, Data Science career opportunities
Find even more open roles in Artificial Intelligence (AI), Machine Learning (ML), Natural Language Processing (NLP), Computer Vision (CV), Data Engineering, Data Analytics, Big Data, and Data Science in general - ordered by popularity of job title or skills, toolset and products used - below.
- Open Data Science Manager jobs
- Open MLOps Engineer jobs
- Open AI Engineer jobs
- Open Senior Business Intelligence Analyst jobs
- Open Sr Data Engineer jobs
- Open Data Engineer II jobs
- Open Data Manager jobs
- Open Principal Data Engineer jobs
- Open Data Analytics Engineer jobs
- Open Power BI Developer jobs
- Open Junior Data Scientist jobs
- Open Product Data Analyst jobs
- Open Data Scientist II jobs
- Open Senior Data Architect jobs
- Open Business Intelligence Developer jobs
- Open Sr. Data Scientist jobs
- Open Manager, Data Engineering jobs
- Open Big Data Engineer jobs
- Open Data Analyst Intern jobs
- Open Business Data Analyst jobs
- Open Data Quality Analyst jobs
- Open Data Product Manager jobs
- Open Junior Data Engineer jobs
- Open ETL Developer jobs
- Open Principal Data Scientist jobs
- Open Data quality-related jobs
- Open Business Intelligence-related jobs
- Open GCP-related jobs
- Open ML models-related jobs
- Open Data management-related jobs
- Open Privacy-related jobs
- Open Java-related jobs
- Open Finance-related jobs
- Open Data visualization-related jobs
- Open APIs-related jobs
- Open Deep Learning-related jobs
- Open PyTorch-related jobs
- Open Consulting-related jobs
- Open TensorFlow-related jobs
- Open Snowflake-related jobs
- Open PhD-related jobs
- Open NLP-related jobs
- Open CI/CD-related jobs
- Open Kubernetes-related jobs
- Open Data governance-related jobs
- Open Airflow-related jobs
- Open Databricks-related jobs
- Open Hadoop-related jobs
- Open LLMs-related jobs
- Open Data warehouse-related jobs