Data Analyst - Marketing Analytics (Remote)

United States

Applications have closed

The Athletic Media Company

Unrivaled sports coverage across every team you care about and every league you follow. Get breaking news, powerful stories and smart analysis from the best writers in sports.

View company page

About Us
The Athletic is a digital sports media company that brings true sports fans closer to the athletes, teams and leagues that captivate their attention. We serve a multi-faceted audience that craves a richer connection and understanding with immersive storytelling and a like-minded community of fans. Founded in 2016 and with major operational hubs in San Francisco, Los Angeles, London and Melbourne, we empower a truly global team of more than 600 creators and cover more than 250 professional sports and collegiate teams across the United States, Canada and the UK. Our newsroom has produced thousands of in-depth reports along with more than 120 podcasts and other forms of premium content. Put simply, The Athletic is at the center of a sports fan’s universe.

About the Role
We are looking for a data analyst to support reporting for the diverse marketing efforts at The Athletic. You will oversee many of the data systems that feed into performance marketing and own reporting downstream metrics like (CAC, ROI, etc) for that team. You will work closely with data engineering, analytic operations, and other analysts to implement data tracking for our campaigns across digital, TV, and traditional ad space. You will be a key player in creating our data culture and help us accelerate the growth of our business. 

Responsibilities

  • Build-out and maintain marketing dashboards that will provide clarity to KPIs, performance drivers, and competitive trends.
  • Own/manage data model and data pipeline that enables attribution tracking, metadata, taggings parsing, for performance marketing.
  • Collaborate with the performance marketing team to build growth forecasts and budget plans.
  • Work closely with directors of marketing teams, advise on optimization strategies, accurately size opportunities, and seek improved methods for assessing the value of marketing innovations.

Requirements

  • 1-2yr years of experience in data analytics for a subscription-based or highly operational business.
  • At least 6 month of those years in SEM, Display, Paid Social and Analytics, or working as analyst in marketing agency.
  • Proficiency in SQL and knowledgeable on standard marketing analysis
  • Familiarity with APIs, data ingestion / aggregation tools.
  • Highly analytical mindset, can clearly articulate ideas, frame problems and offer solutions.
  • Great communication and collaboration skills, both at the executive level and with peers and cross-functional teams.
  • Understanding of the subscription revenue model in the digital media space.
The Athletic Media Company is an equal opportunity employer and enthusiastically encourages people from all backgrounds and experiences to apply. The Athletic will consider all applicants without regard to race, religion, color, national origin, ancestry, physical and/or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, transgender status, age, sexual orientation, military or veteran status, or any other protected characteristic under applicable law.

* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰

Tags: APIs Data Analytics Engineering KPIs SQL

Regions: Remote/Anywhere North America
Country: United States
Job stats:  46  24  0
Category: Analyst Jobs

More jobs like this

Explore more AI, ML, Data Science career opportunities

Find even more open roles in Artificial Intelligence (AI), Machine Learning (ML), Natural Language Processing (NLP), Computer Vision (CV), Data Engineering, Data Analytics, Big Data, and Data Science in general - ordered by popularity of job title or skills, toolset and products used - below.