(Senior) Digital Analytics Engineer
Bucharest, Romania
Applications have closed
Netcentric
Cognizant Netcentric is the end-to-end digital partner that transforms brand experiences into next generation customer engagement by leveraging the Adobe Experience Cloud.Company Description
What makes Netcentric a great fit for you?
At Cognizant Netcentric, we come to work every day with the mission of leveraging cutting-edge technology to create memorable digital experiences for the world’s leading brands. And we do it as a diverse, global community of over 1500+ Adobe experts collaborating across countries, cultures, languages and technologies.
We’re energized by an inclusive and responsive organizational culture that brings together the entrepreneurial spirit of a startup with the resources, growth opportunities and stability of a larger global organization. Holacracy is the cornerstone of how we work, empowering every individual with the power to make an impact within our organization. All this encourages us to learn and grow as individuals, and unite as a team to build innovative digital experiences that touch people’s lives.
Job Description
We are looking for a passionate Senior Web Analytics Professional who is ready to tackle our innovative digital marketing projects. Your role will include:
- Reporting on key metrics, analyzing, interpreting trends and providing actionable insights based on analytical data
- Developing/Implementing custom marketing dashboard concepts for various clients and business partners based on reporting needs for increasing ROI respectively.
- Analyzing business requirements provided by customers in order to determine how to best implement using established processes and best practices
- Using available data sources to administer drill-down methodologies and to identify and troubleshoot campaign performance issues.
- Present recommendations based on traffic trends for improving site conversion.
- Identifying objectives and advising on suitable measurement strategies.
- Omni channel campaign performance and advising on KPIs.
- Extracting corresponding data to meet customer’s needs
- Defining target audience and performing basic and advanced audience segmentation based on filters and selection criteria
Qualifications
What do we require?
- A degree in Economics, Marketing, Business or similar
- Over 3 years of project experience with an enterprise analytics platform (ideally Adobe Marketing Cloud tools - Analytics, Target, Audience Manager - or others, e.g. Google Analytics, Optimizely etc.)
- Know-how of Online Marketing tactics such as personalization, segmentation, analytics
- Bridging the (communication) gap between Business and IT
- Able to translate business requirements into technical solutions
- Excellent analytical skills which make it easy for you to problem solve and draw insights from data
- A good affinity for working with numbers and multiple data sources (Excel, Tableau)
- Experience in international projects and working with remote teams.
- Excellent communication and interpersonal skills
- Excellent English language skills (verbal and written)
What makes us smile when looking at your profile:
- Knowledge of HTML/CSS (JavaScript is a plus)
- Familiar with Marketing Technology services like Tag Management Systems
- Task management, bug tracking, and wiki-based documentation tools like JIRA
Additional Information
At Netcentric you get:
- Centrally located office in Timpuri Noi with great fit-out and standing desks
- Remote/hybrid friendly environment
- Flexible working hours
- Apple work equipment (WFH equipment and Welcome package)
- International and dynamic team
- Private medical subscription
- Sponsored Gym Membership (WorldClass/7Card)
- Employee Assistance Program
- Wellbeing Programs: Yoga, Mindfulness, etc.
- Meal vouchers
- Peer recognition bonus system (Bonus.ly) - makes it easy and fun to get and give recognition to colleagues for their work and accomplishments
- Referral bonus
- Vacation: 22 days + 1 additional day per calendar year in the company (maximum 30 days/year)
- Extended winter holidays: days off on December 24th and 31st
- Paid sick days: 3 per year
- Training, certification and conference attendance based on personal development goals
- Company events: our annual company summit, summer and Christmas parties, skiing event (in compliance with local restrictions)
- Everyone has a voice, we are a Holacracy organization
Tags: Economics Excel JavaScript Jira KPIs Tableau
Perks/benefits: Career development Fitness / gym Flex hours Flex vacation Gear Salary bonus Startup environment Team events Yoga
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