Marketing Data Analyst
Herzliya
Applications have closed
AppsFlyer
Get visibility into performance, scale installs, and maximize LTV with a new standard of measurement and deep linking solutions.If you’re an analyst at heart and SQL savvy, with lots of good energy and desire to create robust data infrastructure and provide great insights - you’ve found your next challenge!
Come work in a dynamic and fascinating environment as a Marketing Data Analyst of one of Israel’s fastest-growing B2B SaaS unicorns. In this role, you will serve as our marketing data owner and deliver insights to a leading global marketing organization, reporting to the Sr. Director of Global Marketing Programs.
What you will do:
- Analyze AppsFlyer’s marketing activities and business results, including outcomes in terms of attribution, marketing pipeline, etc.
- Build dashboards and measure KPIs using BI tools to improve Marketing’s effectiveness and help us achieve our business goals
- Use company’s DBs and BI systems to analyze, draw conclusions and identify potential gaps or opportunities in Marketing business flows
- Communicate key insights and findings to higher management and marketing global teams
- Develop strong relationships and collaborate with cross-functional teams within the Marketing organization and across the company (Salesforce, BizOps) to create comprehensive conclusions and recommendations
- Constantly be on the lookout for ways to improve efficiency, clarity and deliver better value to the organization
What you have:
- 3+ years experience in a Marketing/ Business/ Data Analyst or similar role
- SQL wizard
- Experience working with BI tools (e.g. Looker/ Tableau/ others)
- Excellent command of Excel and Google Sheets
- Experience working with Salesforce or other CRM
- Experience reporting on B2B marketing and sales funnels, lead generation and nurturing, email marketing, sales metrics, and website analytics
- Experience in end-to-end analytic work: defining the question, gathering the data, and drawing business-relevant conclusions
- Strong written and verbal communication skills in English
- BA/ BSc. in Industrial Eng./ Computer Science/ Economics or other quantitative fields
Bonus points:
- Online/ mobile/ ad-tech industry experience
- Experience in a B2B SaaS company
- Being introduced by an AppsFlyer team member
What We Offer:
- Employee stock options
- Competitive compensation package
- Investment in your personal growth offering training for skills incl. negotiation, presentation, LinkedIn learning
- Health initiatives spanning from weekly team lunches, local fruit/veg/snack basket & drinks and many other team fitness activities and sports events
- Leading private medical and dental insurance
- Comfortable work set up - standing desk, laptop, phone, financial contribution towards your WFH setup
- Flexible working hours and great location
- Taking part in important social responsibility initiatives via AppsFlyer Cares
- Team fun activities and in general an awesome, international team!
As a global company operating from 20 offices worldwide, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.
Tags: Computer Science Economics Excel Industrial KPIs Looker SQL Tableau
Perks/benefits: Career development Competitive pay Equity Flex hours Gear Health care Lunch / meals Salary bonus Team events
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