Data Scientist
Karachi, Sindh, Pakistan
Applications have closed
About Us
Swvl is the leading technology company in the mass transportation market. We are a fast-growing data-driven company that is disrupting the public transportation market on multiple continents making people’s lives better on a daily basis in countries such as Egypt, Kenya, Pakistan, UAE, and Jordan
Swvl is a revolutionary idea that was born from passion, loyalty, and persistence to face all challenges on the table, Swvl is not just a means to facilitate commuting, but a hunger to strive for solutions, encourage the contribution of youth in innovation, and inspire change. Swvl has a positive, diverse, and supportive culture—we look for people who are curious, inventive, and work to be a little better every single day.
About the Role
We are looking for driven individual to work in a data-driven business management team, helping impact the user experience on our product. In this role, you will have the opportunity to drive our user/partner behavior and steer the business vision. You will study user behavior in depth to validate critical features and user experiences. The role is inherently cross-functional: You will work closely with a high-energy team consisting of software engineering, data analytics, user experience, marketing, customer service, and executive team members. This role is a good fit for someone who is creative yet highly data-driven and who has strong customer focus and ‘business sense’, combined with an established track record in data analytics and data science.
Role Responsibilities:
- Analyze multiple data sources to gain a better understanding of our user behavior, including impacts of current marketing strategies
- Collaborate with product managers, marketers and engineers to help understand the impact of marketing spend and the related return it can drive, and provide measurable insights
- Work closely with the paid and CRM marketing teams and be responsible for campaign pre and post analysis, cohorting, experiment design, segmentation, KPI measurement and more.
- Use sophisticated modeling techniques such as causal inference to undercover insights related to user behavior.
- Collaborate on cross-functional project planning/prioritization meetings, business partner meetings, data prioritization meetings, etc.
- Present findings to senior management to drive business and marketing decisions.
- Develop dashboards that provide reliable insights and visualization.
- Use tools such as Google Sheet, Jupyter notebooks, and many internal tools to work efficiently at scale.
- Be a key driver of marketing strategy, by thinking beyond immediate analysis to understand long-term implications of actions.
- Use modeling to identify key drivers for customer NPS and customer retention
Role Requirements:
- Bachelor’s degree in STEM (Science, Technology, Engineering, Mathematics), or Economics. Advanced degree in related topic is a strong plus
- 3-5 years of experience in marketing/ product analytics or data science, consulting or AdTech
- Excellent programming skills in SQL and Python. R is a plus.
- Advanced experimentation experience including multivariate and causal analysis
- Speed, resourcefulness and a go-getter attitude
- Strong presentation and communication skills with the ability to explain complex analytical concepts to people from other fields
- Strong attention to detail and exceptional organizational skills
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Causal inference Consulting Data Analytics Economics Engineering Jupyter Mathematics Python R SQL STEM
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