Senior Marketing Data Analyst

As a Marketing Data Analyst, you will provide insights and recommendations using marketing and sales data to help drive customer acquisition, growth, and retention. You will create dashboards to provide actionable insights to marketing staff. You will also own the management of the customer data platform. THINGS THAT YOU WILL DO...· Deep dive into quantitative analysis, data mining, cleansing, and interpretation to translate business challenges into relevant and rigorous analytical initiatives· Contribute to critical efforts and projects around marketing/sales data hygiene (completeness and accuracy)· Creating, maintaining, and improving internal data sets, defining the right metrics, reporting, dashboarding, and visualizations on the performance and state of our marketing campaigns, channels, and customers· Collaborate closely with cross-functional global stakeholders across marketing, sales, operations, and IT/engineering· Learn and manage our internal customer data platform (Treasure Data), integrate new data sources, write and manage queries and workflows and assist with audience segmentation

Desired Skills

• 3-5 years of experience working in a data analyst role, within a marketing or related organization
• Expert hands-on skills and direct experience normalizing, querying, and working with multiple large datasets using SQL
• Proficient with Python and/or other scripting languages
• Statistical and analytical expertise creating models for attribution and persona development, as well as strong data visualization experience (Chartio & Excel)
• Experience with marketing operations
• Experience with visual dashboards related to performance, objectives, effectiveness and customer journeys
• Familiarity working with CRM, sales, marketing, analytics and customer data platforms
• Self-motivated and highly detail-oriented
• Bachelor's degree in Math/Statistics, Computer Science/Engineering, Business or related field or equivalent work experience
• Experience with web tagging and/or implementation desirable
• Experience with Marketo, Salesforce, Google Analytics, Treasure Data CDP and Chartio a plus

Who we are: Treasure Data employees are enthusiastic, data-driven and customer-obsessed. Our actions reflect our values of honesty, reliability, openness and humility. Treasure Data moved to remote-based work in March 2020 and is committed to ensuring it remains agile to accommodate shifting preferences of its workforce. While we are not working shoulder-to-shoulder, we still work side-by-side, finding unique ways to connect and create together while also respecting each other’s life priorities outside of work. We offer competitive salary and benefits and named one of the 2021 Best Places to Work. Treasure Data is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
What we do: Treasure Data is the only enterprise Customer Data Platform (CDP) that harmonizes an organization’s data, insights, and engagement technology stacks to drive relevant, real-time customer experiences throughout the entire customer journey. Treasure Data helps brands give millions of customers and prospects the feeling that each is the one and only. With its ability to create true, unified views of each individual, Treasure Data CDP is central for enterprises who want to know who is ready to buy, plus when and how to drive them to convert. Flexible, tech-agnostic and infinitely scalable, Treasure Data provides fast time to value even in the most complex environments.
Agencies and Recruiters: We cannot consider your candidate(s) without a contract in place. Any resumes received without having an active agreement will be considered gratis referrals to us. Thank you for your understanding and cooperation!