Data Analyst
Pyrmont, Australia
Applications have closed
Publicis Groupe
Job Description
It’s been our ambition to become one of the most influential marketing organisations in the world. We’re built to revolutionise the relationship between people, brands and communities to make everyday lives better.
How do we achieve what we do? By combining intent and powerful creative ideas with explosive force to create measurable change. It’s a unique alchemy that only Razorfish has the track record to deliver. And whilst others may say it, we are able to make creating new realities, a reality.
Some reasons why you might love us:
- We care about you – we understand that working with us doesn’t define you. It’s why we support who you are, both inside and outside the office.
- We attract modern thinkers – we foster ambition and smarts and we want you to do the best work of your career.
- We like to have fun – we don’t take ourselves too seriously. It’s why you’ll always hear laughter around our office. It’s the sound of comradery and understanding.
Here is your chance to join the Razorfish agency potentially working on the enviable client that is one of the biggest financial services portfolio in Australia; working on a broad range of brands you will get the opportunity to get the full view of what goes down across all facets of digital marketing & media. We like to call it ‘bigger picture learning’. With a future focus and access to copious amounts of data, you’ll be exposed to really interesting and sophisticated ways of working.
As the Data Analyst you will be there to analyse and understand our client’s CRM audience lists and work with dedicated teams to design connected customer experiences across paid channels that extend into public .com and secure banking environments.
This activity will form a part of broader responses and integrate our clients first party data into biddable media activity (not all of it) that works cohesively to achieve on business objectives as they relate to major product portfolios; mortgages, credit cards, business and wealth, every day banking and savings accounts to mention a few.
This role works as a part of a large and dedicated team working across all aspects of biddable digital media including SEM.
Responsibilities, but not limited to:
- Working with dedicated internal digital team to identify 1pd led strategies as part of brief responses that work into and around advanced digital media and conversion rate optimisation strategies.
- Collaborating on plans with internal Advertising Technology and Analytics team to develop client capability across adtech / martech integration in conjunction with the roadmap agreed on with the client and their technology teams who we partner with closely.
Skills and Qualification Experience:
- Experience with Adobe, Google or Salesforce marketing / experience cloud platforms
- Experience and functional use case / operational experience working with DMP for either a specific or broad range of orchestration across digital media / marketing
- Some experience working with teams across data layer management / understanding would be a bonus
- Ability to craft and collaborate with stakeholders, including internal media and analytics practitioners and client led data and capability teams
- Some comfort presenting to stakeholders with a focus on craft / campaign related input or output
- Financial services experience is a plus yet not essential
- CRM Audience Specialist with a focus on 1pd led strategies into media / offsite
- Ad tech with a focus on 1pd led strategies into media / offsite
- Digital Media with a focus on 1pd led strategies into media / offsite
- Digital Planners with experience across 1pd led activity
We recognise balance and difference is important in all business. We encourage you, whatever your background, gender, religion or sexual orientation to apply. If you need other considerations or adjustments please highlight in your application and talent acquisition team will be happy to discuss further.
Perks!
- Enjoy a comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing through a range of initiatives including Yoga, Meditation, PT, a free subscription to the Calm app and education sessions that cover things like financial wellness, health & nutrition and so much more!
- Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
- Our Publicis Liberté flexible working approach and an industry leading parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
- A culture of open feedback and support to reach your goals through our My Performance Conversation program
- Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network
- Confidential 24 hour support via our Employee Assistance Programme
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Banking
Perks/benefits: Career development Flex hours Health care Parental leave Salary bonus Wellness Yoga
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